As a business owner, you want to help people, but I suspect you also want to make money. Maybe a lot of money.
And that is not bad. Making sales is not bad. The better you are at making sales, the more people will become your customers, and the more people that will be helped by you. It is a win-win.
I often run into people in business for themselves that feel like selling is ‘bad’ or ‘manipulative’.
Let me ask you, Is what you’re selling something that can help people?
If your answer is no, then yes,… Continue reading